ContentWatch Statement on Recent State and Corporate Initiatives to Stem Growth of Bullying

Bullying in all of its forms treads on the rights of school children

SALT LAKE CITY, June 13, 2011- As a company on a mission to help eliminate cyber-bullying in schools and homes, ContentWatch applauds the recent initiatives of the State of California along with a partnership between Facebook and Time Warner Inc. to help stem the flow of cyber-bullying.

The California State Legislature recently passed Assembly Bill 746 ( making posts on social networks for the purpose of bullying grounds for suspension or expulsion from school.

California will have some help in the fight. Facebook and Time Warner announced they have teamed up to help in bullying prevention with a joint initiative called Stop Bullying: Speak up.

Bullying in all of its forms treads on the rights of children to attend schools in a safe and secure environment, free from negative threats or discrimination. As cyber-bullying increases with the proliferation of online social networks, ContentWatch believes parents, school officials, government agencies and corporations have a responsibility to do all they can to protect the rights of school children.

In addition to the bill and other initiatives there are many simple ways parents can contribute to the Internet safety of their children. A list of precautions, including good practice suggestions and electronic aids is available for parents at

It is also good for parents and school officials to know how kids can get around online precautions put in place for their safety. Here are six:

  1. Proxy Websites- Many teens use a proxy website, which is essentially a web page within a web page, to circumvent web filters and to surf the web anonymously.
  2. Peer-to-Peer- Kids use peer-to-peer file sharing to distribute music, photos, and movies to each other. It is possible a child thinks she is downloading an innocent movie that ends up being pornography or hackers can steal personal information when a computer is open to file sharing.
  3. User-generated Content- Blogs and wikis are user-generated web pages. Most web filters allow these sites, which can contain objectionable material, because they do not have the ability to search content on web pages in real-time.
  4. Facebook Alias- Kids may create bogus Facebook accounts for their parents to monitor and access while using a different Facebook account with friends. Additionally, a majority of households don't use the privacy controls available on Facebook, potentially exposing a child to predators when kids or parents post names and photos.
  5. Administration Rights on the Computer- If parents allow kids to access computers with open administration ("admin") rights, they can get around or uninstall any security software, including web filters.
  6. Using a Website IP Address to Bypass a Web Filter- Each web page has a specific IP address associated with it. Many web filters prevent access based on a website name, but do not block access to an IP address. Kids can easily obtain a web page IP address and then use it to gain access to a website.

A short video of these six loopholes is available at:

Often it can seem kids have a technical advantage over parents and school officials. It is important for them to know some of the tricks kids can use to get around these measures. This, along with speaking with children, setting rules and good practices go a long way in protecting children online.

About ContentWatch, Inc.

ContentWatch has been delivering Internet security solutions for consumers and businesses since 2001. With the emergence of mobile devices, ContentWatch’s mission is to integrate its suite of solutions, including Net Nanny, from the desktop and networks to all platforms in the mobile market. For more information, please visit